SONY & INTEL - SHIPHUNT
How do you follow up to the successful Rocket Project that took us to space? You go in the opposite direction – down to the bottom of the sea. Using Sony laptops and side-scan technology, several brilliant kids from Sagniaw, Michigan (where STEMS was being cut due to the grim financial situation there) mapped the bottom of Thunder Bay and discovered not one, but two historically significant ships that were lost over 100 years ago. This effort is permanently memorialized in the Thunder Bay National Marine Sanctuary and the coolest part? Senator Carl Levin invited me to Capital Hill to come speak to congressional staff, lobbyist and educators on the importance of STEMS education, preserving our oceans and the power of doing good. Cool, huh?
In Saginaw, where times are tough, schools are closing and education dollars are few, we found a way to inspire kids about math, science and technology. Five students use laptops to find a 100 year old ship. And themselves in the process. This one hour show premiered on Current TV.
To get people to interact with the idea, we created a Facebook game by burying ships, loot and sporks in the virtual sea, aka, Google Ocean. Almost two million likes on Facebook. Not bad for a branded game.
ONE SHOW
Bronze x2
FWA – OCEANS OF TREASURE